At 25, Abacaxi is more than a stylist, he’s a storyteller.
“I understood that bringing my own story—and the stories of my parents—into fashion would make all the difference.”
Through Pinã, he reimagines his family’s journeys in editorials that resonate far beyond his own life. “It’s not just my mother’s story,” he says, “but the story of many mothers from the favela.”
Pinã is more than a label. It’s a platform for new voices from marginalized communities to step into spaces that weren’t built for them. Carioca fashion shapes global trends, but when big brands profit off the look, what’s left for the ones truly creating it?
This short documentary was made for the agency Adolescent Content.
https://adolescentcontent.com/work/adolescent-presents-60-second-docs